RR haiku 244
nothing
never
nowhere
(accidental duplicate of RR haiku 106)
nothing
never
nowhere
(accidental duplicate of RR haiku 106)
salt in wound
salt in eye
salt on steak
flight delayed
boarding starts
in 45 minutes
excuse me
if you don’t mind
just a second
the best thing
about being with you
is being with you
i don’t like
a lot of things
i love you
waiting for my tea
waiting for my eggs
might be a while
i think
i think
too much
did i brush
my teeth
today
i’m happy
you’re happy
we’re happy
arranging elements
in time
and space
beautiful
spreadsheets
full of information
making a backup
of my backup’s
backup
i miss rio
i miss tokyo
i do not miss berlin
fridge full
kitchen clean
laundry done
when what
who how
why now















COMPLEX COMPUTATIONAL COMPOSITIONS
RAFAËL ROZENDAAL
UPSTREAM GALLERY AMSTERDAM
3 SEP – 8 OCT 2016
Photos by Gert Jan van Rooij
Complex Computational Compositions is the second solo exhibition by Rafaël Rozendaal (1980) at Upstream Gallery. In this last decade Rozendaal has made name with his artworks in the shape of websites through which he reaches an audience of over 60 million unique visitors a year. Since a couple of years he also produces physical works – in which the internet is however never far away. During Complex Computational Compositions, Rozendaal shows new works including tapestries and sculptures. A recurring theme within his body of work is to limit the influence he has as an artist on the final composition of his work.
Abstract Browsing tapestries
In 2014, Rozendaal developed the plug-in Abstract Browsing. Its code alters information from websites: images, advertisements and text fields are transformed into brightly colored geometric elements. This way, the narrative of the Internet makes room for an abstract composition that reveals the underlying structure of websites.
Rozendaal collects thousands of screenshots of Abstract Browsing generated compositions. A number of these are then selected by him to be produced as tapestry. Rozendaal: ‘I look for compositions that are the least picturesque. Painting is about a concentrated view, about beauty rather than utility. Websites are built exactly the opposite: developers are constantly looking for new structures that entice users to click somewhere, generating the highest advertisement revenue. Websites are created from necessity and efficiency, not beauty. I select compositions that are a bit awkward, unlike classic abstract painting that is about tranquility and contemplation.’
Artforum wrote about these works: Rafaël Rozendaal’s tapestries materially fix the Internet’s fleeting forms into pulsing, vibrant abstractions. […] Rozendaal’s pieces suggest a conflicted modernist hybrid of painting and tapestry—its historically intertwined relative—echoing works by Anni Albers.
Internet art and the loom are less far apart than one might think. Rozendaal: ‘It feels natural to work with this technique. The loom stood at the beginning of the industrial revolution; the punch card for mechanical looms was the first form of digital image storage. Not all output of computer art finds its manifestation on screens.’
The websites that served as the basis for the tapestries are still recognizable. The Google homepage, the Twitter feed. The floor sculpture that is also on show is constructed in the same way: the composition consists of mirrors, based on the layout of Pinterest.
Haiku
Another ongoing project of Rozendaal is his series of Haiku, short poems inspired by the Japanese tradition. “In Japanese art, the idea applies that the physical entity of a work of art is not essential. I find it interesting to distribute my work in different ways. When you scroll past a Haiku on Instagram, your concentration is very different from when you read them bundled in a book, or view them in a gallery as an isolated wall painting.’
Shadow Objects
The Shadow Objects series consists of aluminum plates with laser cut geometric shapes. For this, an industrial algorithm is used to calculate the composition that delivers the most efficient use of materials. Just like Rozendaal’s earlier series of lenticular prints, the composition is further influenced by its illumination and the point of view. With an emphasis on the dynamic potential of shading the series can be seen in the tradition of artists like Lucio Fontana and Jan Schoonhoven, translated into the twenty-first century.
The Internet versus the gallery
‘When people asked what I did in the past ten years, I had a simple answer: I create art in the form of websites. ‘ Nowadays, Rozendaal does much more: his physical and digital works emerge simultaneously and influence each other. Within that fluid practice, exhibitions constitute important moments: ‘Because I do not have a studio, I almost never see my physical works; in that sense they are more virtual to me than the websites that I can watch at any time. I see gallery exhibitions as an opportunity to examine the materiality of my work and to experience it with a different concentration. Where the Internet is about distraction, art in a gallery is about introspection, calmness and tranquility.’ Moreover, Rozendaal sees no hierarchy between his websites and physical works. ‘The experience that you have when you are at home using Abstract Browsing on your computer is as authentic as viewing one of the tapestries in a gallery. From my point of view: the Internet is like a waterfall, an exhibition more like an aquarium’.
staring gazing
looking watching
viewing seeing
i feel at home
when i’m
not at home
crispy salty
crunchy
creamy
time passes
until
time ends
i should be
i’m not
why not
that looks
so good
i love it
hot day
blue pool
dog barks
nothing
really
makes sense
what’s better
views
or likes

Abstract Browsing is a project that consists of both software and physical objects.
The browser plugin is a free software that anyone can install.
When you turn it on, you can surf the web but all web content is reduced to colored rectangles. It shows you the skeleton of the web. It’s like seeing an X-ray of a building, showing the structural elements.
Web pages are built of many smaller elements, information is organized and categorized. Text, images, tables, things we use every day but are not aware of.
I’m interested how our eyes move across the screen, how websites adapt, learn from your behavior, and change over time. Optimized to grab your attention, to never get boring, to tempt you to click and click and never leave.
Websites are constantly maximizing their efficiency, separate from aesthetic concerns. Websites learn from users by trial and error.
Technology asks new questions about composition. I’m looking for unusual compositions. Anti-compositions, unhuman compositions, compositions that humans would not have created on their own.

I surf the web every day using the plugin. Whenever I find a composition that strikes me, I take a screenshot. Just like digital photography, I take way too many images, thousands and thousands. The real challenge is editing. Making tapestries out of these compositions forces me to choose. Out of all the files I have, I have to choose which ones become objects.
The physicalization (weaving) brings focus. The software is fast and fluid, textile is expensive and slow. It slows me down, it helps me to pause and reflect.
I’ve tried to spend less time on the computer
turning procrastination into productivity
finding beauty in utility
abstraction => removal of information
from natural perception to material reduction
distraction based compositions
infinite information – infinite compositions
the aesthetics of distraction
abstraction is an escape
appropriated abstraction
weaving => mechanical painting
From Wikipedia
“The Jacquard head used replaceable punched cards to control a sequence of operations. It is considered an important step in the history of computing hardware. The ability to change the pattern of the loom’s weave by simply changing cards was an important conceptual precursor to the development of computer programming and data entry.
Charles Babbage knew of Jacquard looms and planned to use cards to store programs in his Analytical engine. In the late 19th century, Herman Hollerith took the idea of using punched cards to store information a step further when he created a punched card tabulating machine which he used to input data for the 1890 U.S. Census.”
ap·pro·pri·a·tion
əˌprōprēˈāSH(ə)n/
noun
the action of taking something for one’s own use, typically without the owner’s permission.
Is appropriation a form of bullying?
Instead of making something, taking something.
The appropriated one is usually not happy.
The villain is more interesting than the hero.
What does contextualize really mean?
– to bring focus
– to isolate
– to show something that is not art to an art audience
– to present something you did not make in an empty room
Appropriation deals with intellectual hierarchy.
Creation looks naïve next to appropriation.
paint drying
grass growing
sun shining
dear computer
show me something
something cool
sometimes i miss
little holland
except when i’m there
eggs are great
trees are great
trains are great
why are sunsets
more beautiful
than traffic jams
today
i’m older
than yesterday
perhaps
everything
is perfect
don’t do too much
don’t do too much
don’t do too much
lots of time
too much time
all the time
Abstract Browsing publication now available, 72 pages full color, $20, published by The Printed Web.

Abstract Browsing 15 05 01 (Google Drive), 266 x 144 cm.

Abstract Browsing 15 05 02 (Gmail), 266 x 144 cm.

Abstract Browsing 15 05 05 (Twitter), 266 x 144 cm.

Abstract Browsing 15 05 06 (Tumblr), 266 x 144 cm.

Abstract Browsing 15 05 07 (Buzzfeed), 266 x 144 cm.

Abstract Browsing 15 05 08 (Instagram), 266 x 144 cm.

Abstract Browsing 15 05 10 (IMDb), 266 x 144 cm.

Abstract Browsing 15 05 11 (Pinterest), 266 x 144 cm.
explaining art
is like
explaining jokes
when it rains
water falls
from the sky
grey sky
cold rain
wet socks
the future
already
happened
roses are red
violets are blue
fuck you
i love email
i answer when i want
or i don’t
sun shining
snow melting
cars honking
i lied when
i was telling
the truth
the sooner you pay me
the sooner
i’m happy







January 9 – February 6, 2016
Steve Turner is pleased to present Abstract Browsing, Rafaël Rozendaal’s third solo exhibition at the gallery.
As an avid explorer of the Internet, Rozendaal finds inspiration within its inner workings. Using a plugin that he created which enables him to view the bare structure of any website, he looks at hundreds of websites every day hoping to select a single one that will become the basis for a tapestry. He looks for unusual compositions—those that an artist would not have made—and aims to discover “weird hybrids of human design and machine optimizing.” He likens pixels on a computer screen to stitches on a weaving and uses bright colors to achieve maximum impact.
wake up
fall asleep
repeat
make money
spend money
repeat
eat
poop
repeat
ambition
realization
frustration
whoever
invented cheese
is a genius
everyone dies
whether you like it
or not
i love it when
i have no idea
what anyone is saying
i’m half dutch
half brazilian
not that it matters
a list
of things
to remember
i really want to
i know i shouldn’t
i think i will
summer night
a small roach
crawling on my bed
as long as i’m
with you
i’m ok
is it me?
or is that
really stupid
not sure
let me think about it
i’ll get back to you
it is very important
that i don’t do
anything
i am here
you are
there
protip
make more money
than you spend
whatever i might say
i have absolutely no idea
what i’m doing
i always hated it
but actually
it’s quite nice
buy it
and you
own it
when old people
like what i do
i make money
everything is wrong
nothing
is right
i hate new york
but i have to live here
i’m an artist
a cup of tea
too hot to drink
almost ready
the idea
of perfection
is imperfect
might have
might have happened
might have not
the best way
to organize stuff
get rid of it
if you are rich
and want to feel poor
move to new york
flight to japan
six hours passed
eight more to go
i will die
some
day
butter bacon
chili chocolate
double dip
oh no
forgot to buy
avocados
i said it before
i won’t
say it again
woke up
from a deep nap
sweaty and confused
sun coming up
first one at the pool
few drops of rain
trying not to
end up
having to
i really love
how trees move
in the wind
excuse me
do you mind
just a second
what to do
what to say
where to go
big room
big window
big view
if you’re not
early
you’re late
thank you
for making life
wonderful
make stuff
sell stuff
buy stuff
dear fried egg
you could have been
a chicken
don’t want
this
want that
if you don’t
drink water
you will die
doing something
doing something else
doing something
i dont need
a studio
i need a pool
low battery
five percent
remaining
gradually
then suddenly
the urge to poop
the only thing
better than money
is more money